Lenovo Channel Partner incentive programme

After an initial audit of the channel to help identify opportunities, WorksMC created, supported and managed, LoveThink a Channel Partner sales incentive portal for Lenovo mid-range products. In agreement with HMRC, rewards were FREE OF TAX to participants. We recruited over 2,850 participants – exceeding the original target of 250 – making LoveThink Lenovo’s most successful Channel Partner sales growth programme.

After 4 years this is their longest running incentive programme. Supported by a 52 week calendar of comms and using SPIF days as a recruitment vehicle it helped to break records in the Lenovo channel business with exceptional double-digit growth.

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